Technology

EP 48 – Chase Williams & Ryan Klein – Optimizing Your Tech Stack & Creating the Best Experience for Your Customers When They Visit Your Site

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Digital marketing is always evolving and there is always a new piece of software that you could be implementing in your site to make it run faster, have a better customer experience, or just to one-up your marketing game. Software is likely a solution to some of the issues or gaps that you may be struggling with.

On This Episode, We Discuss…

  • Reviewing Website Speed and Ways to Make Your Website Load Faster
  • Chase and Ryan’s Go-To Marketing Tools to Implement in Your Website
  • What Things You Can Be Testing on Your Website and Content Refreshes

EP 47 – Kwasi Bowman – Forming Litigation Strategies and Utilizing AI to Make Data Driven Decisions and Win Cases

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Kwasi Bowman is the Director of Account Management at Gavelytics. Gavelytics is a company that goes through records within state courts and extracts information on judge behavior to give litigators. Kwasi’s role within the company is to take care of current clients and make sure that they are aware of how to use the technology. 

On This Episode, We Discuss …

• Structuring Your Strategy as a Result of Analytic Predictions
 Value AI Brings in Ability to Adjust Predictions and Anticipations
• Future of AI and How That Affects Lawyer

EP 45 – Ted DeBettencourt – Increasing Your Law Firm’s Total Leads by Introducing Chat on Your Website

Ted DeBettencourt is the Co-Founder of Juvo Leads. Ted has been working in the legal marketing industry for over 11 years now and began Juvo Leads with his partner about 3 years ago after running a small legal marketing agency himself. Juvo Leads is a complete lead capture and tracking company for law firms and other legal marketing agencies. DeBettencourt’s Juvo Leads helps law firms get more leads through website chat, as well as track leads that come via phone calls and form submissions.

On This Episode, We Discuss …

• Tracking the Source of Leads vs Tracking the Source of New Clients and Signed Cases
• What is Speed to Lead and Why Is It So Crucial?
• Website Mobile Experience and Tracking Leads via SMS

EP 43 – Paul Faust – One Tool You May Be Overlooking in Your Current Marketing Plan That Could Help Grow Your Business

Paul Faust is the President and Co-Founder of Ringboost. Ringboost has a passion for helping business owners grow any way they can and they are all about providing companies and firms with numbers that they can use in their marketing to drive more voice interaction. Paul oversees the sales and marketing functions of Ringboost, working with clients of all sizes to find memorable numbers that will be game changing for their businesses.

On This Episode, We Discuss …

• The Importance and Benefits of Voice Communication
• What is Number Sharing and How Does it Work?
• Toll-Free Number vs. Local Number

EP 24 – Robyn Addis – Saving Time & Being More Efficient with CRM, Client Communication & Proposals

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Today on the legal mastermind podcast we have Robyn Addis. She is the COO of LISI, a boutique digital marketing agency specializing in digital marketing solutions for law firms.

Most firms love to be first to be second – meaning they stifle innovation.

On this episode, we discuss how legal marketers and lawyers can make a valuable impact at their firms which will help them feel valued and as though they are able to make an impact.

EP 23 – Melanie Leonard – Why Law Firm Software is Essential To Growth and Organization

Melanie Leonard is the founder of streamlined.legal

Clio Gold Certified Consultant and Attorney Melanie Leonard offers personalized consulting services, training, and education to law firms who are looking to create efficiency in their daily workflow and optimize the use of practice management software throughout their firm.