strategy

EP 234 – Philip Fairley – The Power of Video in Marketing Campaigns

Philip Fairley is the President and Owner of The Rainmaker Institute.  Fairley is passionate about growing law firms with cutting-edge marketing and technology platforms. He developed Rainalytics®, the industry’s first business intelligence tool that tracks and analyzes law firm data. He’s a serial entrepreneur, founding tech firms catering to law firms and legal professionals. Fairley…

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EP 232 – Kristaps “Chris” Brencans – Why Choose EOS?

Kristaps “Chris” Brencans started as a project manager at On The Map Marketing in 2015 and now runs the day-to-day operations as the company’s Chief Executive Officer. He has been pivotal in implementing the company’s entrepreneurial operating system (EOS), which has better aligned the teams, helped structure meetings, and created a culture of accountability by…

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EP 217 – David Crum – Strategically Managing Your Law Firm in 2023

David Crum works in a dual role as CEO of US Legal Groups and Cardinal Concepts. US Legal Groups is the parent company of three divorce and family law firms in New Mexico, Colorado, and Nebraska. Cardinal Concepts is a marketing agency designed exclusively to provide the highest marketing and consulting services to divorce and…

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EP 173 – Brandon Wheeler – Establishing Your Firm’s Social Media Presence

Brandon Wheeler is the President of Wingman Marketing. Since 2001, Wheeler has worked in the digital marketing space and joined Wingman in 2020. Wingman Marketing is a full-service digital agency with a primary focus on social media for law firms. Wingman’s boutique marketing style assists law firms and other companies in creating profits via digital…

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EP 140 – Steve Pockross – Outsourcing Your Law Firm’s Content 101

Steve Pockross is the CEO of Verblio and has more than 20 years of startup, nonprofit, and Fortune 500 experience. He was part of the early management team at crowdsourcing pioneer LiveOps and previously led five SaaS and marketing businesses. Verblio is a content creation platform based in Denver, Colorado with a thousand highly curated…

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EP 139 – Tom Lenfestey – Selling Or Acquiring A Law Firm

Tom Lenfestey is the Managing Member of The Law Practice Exchange, LLC as well as a practicing North Carolina attorney and licensed CPA. Tom has spent many years in the legal world focused on transition and succession planning for a multitude of professions. He serves on the Transitioning Lawyers Commission with the North Carolina Bar…

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EP 138 – John Schroeder – Is A Digital Consultant The Right Choice For Your Firm?

John Schroeder is the Owner and CEO of De Facto Digital Consulting which provides unbiased advice and strategy on digital marketing for lawyers and law firms. Visit De Facto Digital Consulting’s website here for more information and to schedule a consultation. On This Episode, We Discuss… Why Law Firms Benefit From A Digital Consultant How…

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EP 130 – Chris Hood – The Future of Artificial Intelligence

Chris Hood is the Head of Business Innovation & Strategy at Google as well as a passionate digital strategist, podcast host, professor, and writer. Chris is a passionate storyteller and has made it an essential part of his career. With a background heavily immersed in media and entertainment, Chris’ focus is targeted towards mechanisms and…

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EP 124 – Adam Rossen – Creating a Community with Your Firm

Adam D. Rossen is the founder of the Rossen Law Firm and is currently based in Broward County, Florida. Rossen started in the prosecutor’s office after law school and left to start his own practice with a fellow friend and attorney. Rossen has earned multiple legal awards such as a 10.0 perfect rating on AVVO…

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EP 115 – Chase Williams & Ryan Klein – Misconceptions in the SEO Marketplace

Legal Mastermind Podcast hosts Chase Williams and Ryan Klein bring shine some light on recent misconceptions in the SEO and marketing strategy marketplaces. On This Episode, We Discuss… Removing Links for SEO Strategy Deciding Between Content or SEO Cookies & LSA Ads aren’t Going Anywhere SEO is Not Dead

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