Marketing

EP 121 – Stephen Barth – Hospitality Law 101

Stephen Barth, the author of Hospitality Law and Intelligent Emotions, is an attorney, and the founder of HospitalityLawyer.com. For more information, visit Stephen’s personal website here: https://stephenbarth.com/ HospitalityLawyer.com is a worldwide network of attorneys that focus on hospitality, travel, and tourism issues. A marketing conduit for suppliers of legal, safety, and security solutions to reach…

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EP 117 – Luke Russell – How to Capture the Human Element in Advertising

Luke Russell founded Russell Media in 2009 after working in web development since 2006. Russell Media was created out of a desire to fill real marketing needs. Not to be another company trying to make a buck. Russell Media uses Mass Tort Advertising for their clients and offers many effective ways to advertise. Check out…

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EP 115 – Chase Williams & Ryan Klein – Misconceptions in the SEO Marketplace

Legal Mastermind Podcast hosts Chase Williams and Ryan Klein bring shine some light on recent misconceptions in the SEO and marketing strategy marketplaces. On This Episode, We Discuss… Removing Links for SEO Strategy Deciding Between Content or SEO Cookies & LSA Ads aren’t Going Anywhere SEO is Not Dead

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EP 112 – John Reed – Building a Profitable Law Practice Without Selling Yourself

John Reed is Rain BDM’s founder and chief relationship builder. With a unique background in law, marketing, and sales, he utilizes his particular set of skills to help our clients distinguish themselves from the competition and differentiate themselves in the legal marketplace. John is a frequent speaker and writer on legal marketing and client development…

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EP 111 – Janet Falk – How Media Strategy Should be Part of Litigation Strategy

Janet Falk is the Founder and Chief Strategist at Falk Communications and Research. Check out Janet’s company here: https://janetlfalk.com/ On This Episode, We Discuss… How to come up with talking points with reporters Prepare to announce the case when you represent the plaintiff Prepare to defend your client Be aware of the Rules of Professional…

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EP 110 – Sachin Bakhai – Top KPIs Every Law Firm Should Be Tracking

Sachin Bakhai is the Founder and CEO of LawKPIs, a company that assists in helping law firms grow, be more profitable, increase billable utilization, and focus on their best-fit clients. Visit LawKPIs here: https://www.lawkpis.com/ On This Episode, We Discuss… Top KPIs Every Law Firm Should be Tracking Best Practices Helping Law Firms in Need of…

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EP 109 – Cynthia Kaiser – Identifying Tools and Strategies for Effective Communication

Cynthia Kaiser founded Kaiser Advisors LLC after twenty years as the in-house Chief Marketing Officer for various AMLaw 200 law firms. Kaiser Advisors LLC shares Cynthia’s passion by helping others to communicate more effectively. Explore Cynthia’s manuscript “Understanding Attachment Styles in Communication Behavior” at https://books2read.com/u/mgGnBR where you can read and review. On This Episode, We…

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EP 108 – Lisa Gonzalez – What The Heck is EOS?

Running your business on EOS can change your life. Lisa implemented EOS and experienced the benefits for her business and now is a full-time EOS implementer. Before becoming a Professional EOS Implementer, Lisa was a business lawyer, specializing in employment defense law. Two decades ago, she joined her family’s business, a remodeling company. The company…

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EP 91 – Chase Williams and Ryan Klein – The Transparency of Marketing

On This Episode, Chase & Ryan Discuss … The Only Secret in Marketing is the Process How Is Tracking So Easy These Days? Is Keeping Track of Hundreds of Keywords That Important? Keeping Track of Content Marketing and Content Plans Honesty and Transparency in Reporting and Strategies If you are interested in a deeper look…

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EP 90 – Joey Coleman – Never Lose a Client Again – The Distinction Between Customer Experience and Customer Service

Joey Coleman is a former criminal defense attorney and author of “Never Lose Another Customer Again: Turn Any Sale into a Lifelong Loyalty in 100 Days”. Joey has since been helping organizations retain their customers and is now a full-time speaker, writer, and consultant on customer experience. To learn more about Joey and his many…

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