On this special episode, Ryan and Chase discuss what your law firm needs to be doing in 2021 to be set up for success. Topics covered in the 1st part of this 2 part podcast include: Evaluating Your Technology / Tech Stack Taking Your Content Strategy to The Next Level LSA / Google Local Service…
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Richard Lau is the Founder of Logo.com. He currently has logo.com, face.com, coffee.com, short.com, rides.com, as well as others. In the past, he has owned many other domains including resume.com and weed.com. On This Episode, We Discuss… How to Protect Your Brand Name Online Options for Purchasing Domain Names Different Industries Using Alternate Extensions
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Katherine Taylor is the Owner and Founder of Taylor Legal which focuses on representing small business owners. When she first began her law practice, she started at a large law firm in Baltimore, Maryland. When she left the law firm, she was in local government, essentially in-house counsel for a local government. Katherine then decided…
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Chris Walker is the Senior Agency Account Executive at GatherUp. He has been working in digital marketing for the past 17 years in several different capacities. Before Chris joined GatherUp, he managed a sales team and an account management team at a local firm in Toronto. One thing that they did for their clients was…
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Paul Samakow is a Personal Injury Lawyer and Author. He has been working in the Washington DC area for the past 40 years and entered into personal injury around the 5-year mark. The local Hispanic community in DC didn’t have anyone talking to them, so he started running small ads in newspapers and the phone…
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Michelle King is the President and Founder of Reputation Ink. Reputation Ink is a public relations and content marketing firm working mostly with law firms. The primary service they provide is getting attorneys and law firms in the media. On the content side, Reputation Ink work with firms to figure out what kind of content…
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Harlan Schillinger is widely recognized as the “Grandfather of Legal Advertising”. He invented television advertising in the legal community when no one else was doing it. He began his career in television work in 1975 and began creating a series of television commercials for the legal category in 1977. On This Episode, We Discuss… Determining…
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Keith Newstrom has over a decade of experience in the legal marketing industry and is currently the Business Development Manager at Intake Conversion Experts (ICE). ICE has assisted over 200 Law firms and has retained over 40,000 cases. On This Episode, We Discuss… Buying Leads and Why Directories Are Still Relevant Recommendations from Keith on…
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The Importance of Tracking and Transparency in Reporting Thinking Outside the Box When It Comes to Content Plans The Latest SEO Trends
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Bruce Segall is the President of Marketing Sense for Business. He works with both law firms and small to mid-size business firms to help professionals stand out in the crowded business world. He has worked in the marketing industry throughout his entire career. He began with MasterCard and Citibank working in their marketing departments and…
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